I graded the website www.primo-ristorante.com on 11th July 2018 and found the website speed to be 69 out of 100, mobile usability 99 out of 100, search authority 22 out of 100, social influence 0 out of 100, and readability 56 out of 100.
Rob Gowans, Founder WebsiteGrader.org
Speed
I've measured the speed of www.primo-ristorante.com.
It scored 69 out of 100.
A higher score indicates a faster website as shown in the table below.
| Score | Grade | Notes |
|---|---|---|
| 85 to 100 | Fast | Website perfoming well. |
| 50 to 85 | OK | Website has some performance issues. |
| 25 to 50 | Poor | Website has many performance issues. |
| 0 to 25 | Very poor | Website has severe performance issues. |
Mobile
I've checked how well www.primo-ristorante.com works on mobile devices like smartphones and tablets.
It scored 99 out of 100.
A higher score indicates a more mobile friendly website.
| Score | Grade | Notes |
|---|---|---|
| 85 to 100 | Good | Website has good mobile usability. |
| 50 to 85 | Poor | Website has mobile usability issues. |
| 25 to 50 | Very Poor | Website has many mobile usability issues. |
| 0 to 25 | Terrible | Website has severe mobile usability issues. |
With more and more people accessing websites via mobile devices, it is important to make sure that all website visitors have a positive experience, regardless of the type of device they're using.
Search
Domain Authority predicts how well a website will rank on search engines and is provided by Moz.
I've analyzed how well www.primo-ristorante.com is likely to rank on search engines like Google.
It scored 22 out of 100.
A higher score indicates better search ranking potential.
| Score | Grade | Notes |
|---|---|---|
| 75 to 100 | Powerhouse | Excellent search ranking potential. |
| 50 to 75 | Strong | Website has strong search ranking potential. |
| 25 to 50 | Moderate | Website has some search ranking potential. |
| 0 to 25 | Weak | Website has low search ranking potential. |
The score for www.primo-ristorante.com combines a range of search metrics (total links, linking domains, site rank, site trust, etc.) into a single score called Domain Authority.
You can use Domain Authority when comparing one website to another or tracking the 'search strength' of a website over time.
Social
I've attempted to gauge the social influence of www.primo-ristorante.com.
I was unable to get a score.
I've also checked for social network accounts related to www.primo-ristorante.com:
| Social Network | Account | |
|---|---|---|
| https://twitter.com/PrimoSarasota | ||
| http://facebook.com/primo.ristorante.9 | ||
| https://www.linkedin.com/company/primo-ristorante | ||
| YouTube |
You can increase your social influence by engaging with people and sharing valuable know-how and content across these social networks.
Readability
I've analyzed the readability of the www.primo-ristorante.com home page.
It scored 56 out of 100.
A higher score indicates a website that is easier to read.
| Score | School Level | Notes |
|---|---|---|
| 90 to 100 | 5th grade | Very easy to read. |
| 80 to 90 | 6th grade | Easy to read. |
| 70 to 80 | 7th grade | Fairly easy to read. |
| 60 to 70 | 8th to 9th grade | Plain english. |
| 50 to 60 | 10th to 12th grade | Fairly difficult to read. |
| 30 to 50 | College | Difficult to read. |
| 0 to 30 | College Graduate | Very difficult to read. |
A website intended for a general audience should aim for a score of around 60 or above.
However, every website is different, so aim for a score that helps you create content that meets your target audience's unique needs.
Security
I've checked if www.primo-ristorante.com provides SSL security.
It looks like it does.
SSL (Secure Sockets Layer) is the standard security technology for establishing an encrypted link between a website and a visitor.
This encrypted link ensures that all data passed between the website and visitor remains private and protected.
To provide SSL security you'll need a certificate from a provider such as:
| Provider | Cost | Notes |
|---|---|---|
| Let's Encrypt | Free | Non-profit certificate provider. |
| GoDaddy | From $69/yr | Low cost certificate provider. |
| Digicert | From $175/yr | Mid-price certificate provider. |
| Symantec | From $399/yr | Premium price trusted brand. |
Automation
I've checked if www.primo-ristorante.com uses Marketing Automation.
It looks like it doesn't.
Marketing automation helps organizations connect with their customers, learn more about them, and engage them with personalized campaigns.
There are a wide range of marketing automation tools available, here are some of my favorites:
| Tool | Cost | Notes |
|---|---|---|
| MailChimp | From $10/mo | Basic marketing automation. |
| Drip | From $49/mo | For smaller organizations. |
| HubSpot | From $200/mo | For small to medium organizations. |
| Marketo | From $895/mo | For medium to large organizations. |
| Pardot | From $1,000/mo | For organizations using Salesforce.com. |
Analytics
I've checked if www.primo-ristorante.com uses Google Analytics.
It looks like it does.
Google Analytics is a great tool for tracking and reporting website traffic, however there are many more tools that help improve websites.
Here are some of my favorite analytical tools:
| Tool | Cost | Notes |
|---|---|---|
| Zarget | From $15/mo | Heatmaps, split testing and more. |
| Hotjar | From $49/mo | Heatmaps, visitor recordings and more. |
| UsabilityHub | From $0/mo | Get feedback from real people. |
| Segment | From $100/mo | Powerful customer data analytics. |
| VWO | From $59/mo | Split testing and experimentation. |
| Optimizely | Contact Sales | Premium testing and experimentation. |
CDN
I've checked if www.primo-ristorante.com uses a CDN.
It looks like it doesn't.
A Content Delivery Network or CDN is a global distribution system that delivers website content to visitors based on their geographic location.
Basically a CDN is great way to improve website performance.
There are a wide range of CDN providers, here are some of my favorites:
| Tool | Cost | Notes |
|---|---|---|
| Cloudfare | From $0/mo | Great free plan for trying a CDN. |
| MaxCDN | From $9/mo | CDN with easy WordPress integration. |
| CloudFront | Per GB/varies | CDN from Amazon Web Services. |
| Akamai | Contact sales | Premium CDN provider. |
